tighter restrictions on cigarette advertising
July 21, 2008
An anti-smoking advocate is calling on the provincial
and federal governments to tighten restrictions on
"There should be a full ban," said Les Hagen, executive
director of Action on Smoking and Health. "It's high
time for the federal government to live up to their
global obligations and to serve the health of
Hagen's comments came after a full-page Export 'A'
advertisement ran in an Edmonton alternative weekly,
pitching a "contemporary new look" with the "same
As required by law, the ad also includes a warning,
advising readers of lung damage that can result from
On July 1, a cigarette advertising ban kicked in,
requiring retailers to remove tobacco products from
sales and store them out of sight.
Advertising or promoting tobacco was also banned in
places that sell the product.
However, advertising outside those establishments is
still above-board, and Hagen said that concerns him.
"Kids are going to see those ads," he said. "We know
advertising has an impact on consumption and we know
young people are particularly vulnerable."
Just last month, Edmonton-Meadowlark MLA Raj Sherman,
parliamentary assistant to the health and wellness
minister, said the retail display ban was a step in the
"With this change, tobacco product retail marketing will
no longer play a role in encouraging young Albertans to
take up this harmful habit."
This article is copyrighted material, the use of
which has not been specifically authorized by the copyright owner. We
are making such material available in our efforts to advance
understanding of environmental, political, human rights, economic,
democracy, scientific, and social justice issues, etc. We believe this
constitutes a 'fair use' of any such copyrighted material as provided
for in section 107 of the US Copyright Law. In accordance with Title 17
U.S.C. Section 107, the material on this site is distributed without
profit to those who have expressed a prior interest in receiving the
included information for research and educational purposes. For more
information go to:
you wish to use copyrighted material from this site for purposes of your
own that go beyond fair use, you must obtain permission from the