Energy drinks rattles school
Maya Blackman
The Oregonian
May 7, 2008
TIGARD --
Teachers and administrators at Twality Middle School
have seen something in the trash bins that has them
worried: increasing numbers of empty energy drink cans.
Some teachers became so concerned, they e-mailed parents
Friday pleading with them not to send their students to
school with energy drinks. Administrators followed up
with a letter Tuesday to all families in the 880-student
school.
"The result is that some students are literally drunk on
a caffeine buzz, or falling off a caffeine crash," the
e-mail said. While many energy drinks have the same
caffeine, ounce for ounce, as strong coffee, the
teachers wrote they found some students exchanging and
accumulating cans and drinking as many as five cans a
day.
"Many energy drink consumers have already developed
caffeine dependency, and on some days we get to witness
14-year-old caffeine withdrawal (You know how you get
when you haven't had your cup of coffee)," the teachers
wrote.
The rising popularity of so-called energy drinks is
drawing concern among school administrators around the
nation, with principals in other states also urging
parents not to send their students to school with energy
drinks. In mid-March, four eighth-graders in Broward
County, Fla., were hospitalized after sipping energy
drinks and then complaining of sweating and racing
hearts.
Craig Stevens, a spokesman for the industry trade group
American Beverage Association, said it makes sense for
educators to communicate with families about consuming
caffeinated drinks in moderation.
Patrice Radden, a Red Bull spokeswoman, said its product
can be consumed at the same age that it is suitable to
drink coffee. She said children are more sensitive to
caffeine than adults and normally have plenty of energy
and that the company doesn't recommend its caffeinated
products to caffeine-sensitive individuals.
A newsletter mailed Tuesday to Twality parents includes
an article on the popular drinks and how they can
contain high amounts of sugar as well as caffeine.
While parents and students likely see soda for what it
is -- a drink that can pack a lot of calories and no
nutrition -- some may not see the hazards of downing
energy drinks.
Carol Cochran, a school nurse consultant with the
Willamette Education Service District and the National
School Nurse of the Year, said that while coffee
drinkers sip the hot beverage, kids in the supersized,
soda pop generation are used to guzzling cold drinks.
She sees a confluence in the lack of awareness about the
contents of energy drinks, heavy marketing and wide
availability leading to high use.
When she hears about students needing a boost, she
recommends a tried and true remedy: get enough sleep and
eat right. Cochran said adults need to encourage teens
and avoid saying such things as, " 'I can't do anything
in the morning until I have my coffee.' Well, you know
what, the kids learn."
Carolyn Raab, a food and nutrition specialist for the
Oregon State University Extension Service, said many
parents might only see the drinks' appealing claims and
consider them better than sodas. However, manufacturers
aren't required to disclose caffeine content.
Raab, a registered and licensed dietician, urges
moderation and that consumers consider whether they are
displacing more nutritious drinks such as calcium-rich
milk, vitamin-laden vegetable juices and an overlooked
hydrating powerhouse -- water.

